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IP Training Programme - Fundamental Programme 100 Series

IP101

IP Basics

Dec 2022 (Online Class)

This course introduces the basic knowledge of various intellectual properties, enabling participants to understand the rights of IP owners and users, thereby enhancing their capability of protecting and managing IP rights within the enterprise.

IP101 - IP Basic

Course Contents

Lecture I

Topic: IP Rights in Business and Understanding Trademarks

  • Introduction of types of IP and importance of IP rights (IPRs)
  • What is a trademark and its differences between business registrations and domain names
  • How trademarks protect your brand
  • Registrable marks and unregistrable marks
  • Protection of trademarks and enforcement for infringements

Topic: Importance of Copyright and Designs in Digital Age

  • Importance of copyright and designs for creative industries
  • What do copyright and designs protect and their validity
  • Protection of copyright and designs and enforcement for infringements
  • Points to note on copyright and designs in digital world

Lecture II

Topic: How Patent Protects Your Invention

  • Understanding the functions of patents
  • How to manage your patent portfolio? What is a patent pool?
  • Protection of patents and enforcement for infringements
  • Points to note on new patent system in Hong Kong:
    • original grant patent system for standard patents
    • short-term patent system

 

Topic: Basic Concepts of IP Trading

  • What is IP Trading
  • IP as business application tools – Assignment, Licensing and Franchising, Research collaboration
  • Keys to maximize returns and minimize risks of IP transaction
    • auditing IP assets
    • IP due diligence
    • valuation of IP assets
  • Updates on tax incentives for IP Trading

 


Speakers

Course Information

Course Structure

Course consists of 2 lectures, 3 hours per lecture, total 6 hours

Course Format

Webinar via Zoom

Language

Cantonese, supplemented with English terms

Award

Participants will receive a certificate awarded by the organiser upon completion of the entire course (2 lectures).

Fee

$50 for members of "IP Manager Scheme"; $100 for non-members

Registration

Registration details will be announced in due course

Priority in registration for the course will be given to enterprise which joined the “IP Manager Scheme PLUS”

Applicant who completes the registration procedures will be entitled to a complimentary online pass of BIP Asia Forum 2022.  The online passes will be arranged on a first-come, first-served basis.

 

The organiser reserves the final rights to change the course details and arrangements.

 

Applications of CPD accreditation for the training course will be made to the Law Society of Hong Kong and the Hong Kong Mediation Centre.  Details will be announced upon confirmation.

 

Enquiry Hotline: (852) 2836 1823

Enquiry Email: ipmtp@vtc.edu.hk

Implementation Partner:

PEAK

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